Privacy Policy

1. Who We Are

Forged Fit Coaching ("we," "our," or "us") is an online personal training and fitness coaching service. Our website is located at forgedfit.com. If you have any questions about this policy, contact us at hello@forgedfit.com.

2. Information We Collect

We collect information you provide directly to us, including:

• Contact information — name and email address when you submit our booking or inquiry form.
• Fitness and health information — goals, fitness level, and any background information you share voluntarily during onboarding or coaching sessions.
• Payment information — processed securely by Stripe. We never store full card numbers on our servers.
• Communications — messages, emails, and call notes exchanged during the coaching relationship.

We also automatically collect certain technical data when you visit our site:

• IP address, browser type, and operating system
• Pages visited and time spent on site
• Referring URL (how you arrived at our site)

3. How We Use Your Information

We use the information we collect to:

• Deliver and personalize your coaching program
• Schedule and manage discovery calls and coaching sessions
• Process payments securely
• Send you program updates, check-in reminders, and relevant coaching communications
• Improve our website and services
• Comply with legal obligations

We will never sell your personal information to third parties.

4. Cookies

Our website uses cookies to improve your browsing experience. We use:

• Essential cookies — required for the site to function (e.g., remembering your theme preference).
• Analytics cookies — help us understand how visitors use our site so we can improve it. We use privacy-respecting analytics only.
• Marketing cookies — only if you consent, used for retargeting ads on platforms like Meta.

You can manage cookie preferences using the cookie banner when you first visit our site, or through your browser settings at any time.

5. Data Sharing

We share your information only with trusted third-party service providers who help us operate our business:

• Stripe — payment processing (stripe.com/privacy)
• TrueCoach / Trainerize — workout program delivery
• Calendly — appointment scheduling
• ConvertKit / MailerLite — email communications (only if you opt in)
• Zoom — video coaching sessions

Each provider is bound by their own privacy policies and data protection agreements. We do not share your data with any other parties without your explicit consent.

6. Data Retention

We retain your personal data for as long as our coaching relationship is active, plus a period of 3 years afterward for record-keeping purposes. You may request deletion at any time (see Section 8).

7. Data Security

We take the security of your personal information seriously. All data is transmitted over encrypted HTTPS connections. Payment information is processed by Stripe using PCI-DSS compliant infrastructure. Access to client data is restricted to authorized personnel only.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access — request a copy of the data we hold about you
• Correction — request correction of inaccurate data
• Deletion — request deletion of your personal data ("right to be forgotten")
• Portability — receive your data in a structured, machine-readable format
• Objection — object to certain types of processing, including marketing
• Opt-out — unsubscribe from marketing emails at any time via the unsubscribe link in any email

To exercise any of these rights, email us at hello@forgedfit.com. We will respond within 30 days.

9. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected such information, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page and, where appropriate, notify active clients by email. Continued use of our services after changes constitutes acceptance of the updated policy.

11. Contact Us

For any questions, concerns, or requests related to this Privacy Policy:

Forged Fit Coaching
Email: hello@forgedfit.com